Our founders have years of experience in the optical industry, not only in prescribing lenses and creating the final product but also in working with hundreds of frame lines. We felt it was time to offer something the industry has never really had. Harnessing this expertise, we set out to develop a frame line that takes the best of the best from around the world and brings it into one collection. We not only collaborate with other high-end brands but also have access to other very affordable lines. This allows us to offer more options to a broader base of clients.
What sets Büssali apart from other frame companies is that our designs start with the doctors and end with you, the patients. This is the way it used to be.
With the founders being doctors themselves in the industry, our brand has a unique edge and doors open to us that are not open to others. Utilizing these advantages, along with other industry and fashion experts, we work as a team to create cutting-edge and revolutionary custom designs for you.
After years of working within the industry and recognizing the online opportunity, we felt this was the best time to start our project. And yes, it is a project that will continue to grow and evolve. To be clear, our target is the high-end luxury frame category.
The industry is saturated with cheap, low-end products. Our focus is on handmade, high-end quality, providing a luxurious feel, and exceptional customer service. Now, we can share this experience with the world through our new online store, just as we have been doing in our offices.
All of our signature frames are custom handmade creations made exclusively for you. We have been operating for over 10 years from our custom labs in our doctors' offices. This allows us to give the unique attention your order deserves while providing the absolute best in materials and craftsmanship. Our acetates are a combination of the finest Mazzucchelli acetate, known for its strength, versatility, and vibrant colors. We add our own "flair" by striving to create the most unexpected custom color combinations. We import stainless steel and titanium from Italy, France, and Japan, while our aluminum mainly comes from Denmark. We prioritize strong hinges, which we source from Germany, and high-quality crystals from several suppliers. We have strict standards for the factories we work with. By combining the best materials from around the world, we complete the product here in the USA. We support our local workforce by creating jobs and provide free eye care to those in need with each frame sold. Additionally, we are committed to maintaining a healthy environment by using recycled materials and the most environmentally friendly processing technologies available.
We have tested Büssali Designs in our own brick and mortar stores in Miami, Fort Lauderdale, Boca, and West Palm Beach, Florida. Büssali Designs outperformed our Chanel, Gucci, Prada, Versace, Persol, Oliver Peoples, Tiffany & Co., Michael Kors, DITA, and Alain Mikli frames in terms of quality and value. In terms of build quality and price-point, Büssali came out on top every time. While we acknowledge that both we and our clients may be biased, and that personal style and choice play a significant role, this is our target market, and we are honored to compete with the most popular brands. We would like to express our gratitude to all of our local South Florida clients who provided us with this honest feedback, except for Doug.
At Büssali Designs USA, we take pride in offering a collection of the best materials from around the world, brought together into one truly American-made and designed frame line. Just as America is a collection of the best from all over the world, our product represents the best components combined to fulfill our promise to you.
We hope you enjoy your experience.
Dr's Steve and Ali Bussa